Key interest areas (conference ‘tracks’)

The key interest areas (KIA) are the general headings – or tracks – under which the proposal will be reviewed and later published on the conference website and collateral, if accepted. All proposals must be submitted under one of these tracks and you will be asked to select only one of the following which best describes the topic of the proposal.

The descriptions and list of topics below are intended as a guide.

In some cases your proposal may cover multiple areas and topics. If this is the case, please select the MAIN topic that best applies to your proposal. It is acceptable for proposals to cover more than one of the interest areas, but there should be one KEY area that is the focus of the proposal.

Admissions and recruitment (A&R)

This KIA has a specific focus on the admission and recruitment of international students across all sectors.

Sessions under this KIA typically cover: innovation in student recruitment strategies and practices; evaluation of success factors, including measures of cost efficiency and effectiveness; recruitment channels and networks; use of partners and other stakeholders; working with agents and other third parties; qualifications monitoring and evaluation; English language competence; communication with potential students and other stakeholders and closing of ‘sales’; admissions efficiency measures and handling volume enquiries, applications, admission qualifications, offers and confirmations; professional development of recruitment and admissions staff.

Business development and strategy (BD&S)

This KIA focuses on the business, commercial and strategic aspects of international education, and relates to high level, comprehensive innovative or emerging international strategies at the institutional, organisational and sectoral levels.

Sessions under this KIA typically address: strategic approaches to identifying new business opportunities; innovative business practices; bi-and multi-lateral partnerships, including public/private partnerships; innovative management structures and approaches; cost evaluation, efficiency and productivity and optimising business return; embedding an entrepreneurial approach within business structures and fostering entrepreneurialism and a spirit of business innovation amongst professional staff; and the use of technology to achieve business objectives and to streamline business practices.

Graduates, skills and employment (GS&E)

This KIA focuses on international graduates, career readiness and graduate outcomes.

Topics covered under this KIA typically include: innovations in engaging with alumni; professional skill acquisition; language competencies; transition to employment; employer expectations; graduate opportunities.

Learning and teaching (L&T)

This KIA includes all elements of the learning and teaching process and experience in the context of international education.

Topics covered under this KIA typically include: internationationalisation of the curriculum (IoC); good practice in embedding international and cross-cultural perspectives within the curriculum; innovative approaches to course delivery and teaching practices; language proficiency and testing; e-learning; engaging with learners; innovations in work integrated learning; internationalisation at home; assessment and research degree programs.

Marketing and communication (M&C)

This KIA will be of particular interest to people working in the marketing and communication departments and has some overall with the ‘admissions and recruitment’ KIA. The focus is on innovations in social media, disruptive trends, communication strategies, branding, public relations and/or market analyses.

Topics covered in M&C sessions typically include: innovative approaches to institutional, state, city or education sector marketing; new approaches to brand development and delivery; innovative use of social media; evidence based market analysis relevant to existing, emerging and to new markets; marketing with partners and other stakeholders (alumni, partner institutions, businesses and industry); entry strategies for new markets; relationship marketing involving particular target markets; niche marketing (e.g. specialised programs; postgraduate research); media and public relations.

Mobility (Mob)

This KIA encompasses all forms of staff and student international mobility with a particular emphasis on student mobility and includes study abroad programs, exchanges, internships and study tours.

Topics covered under this KIA typically include: creative approaches to enhancing access to and participation in mobility programs; trends and developments in mobility; innovations in mobility program design and destinations; mobility innovations in non-traditional settings and sectors; work and learning outcomes from participating in mobility; funding and grants – including New Colombo Plan.

Pathways (Path)

This KIA is defined broadly to include award and non-award programs, foundation studies, enabling and short bridging courses, with or without credit transfer to a principal course.

Sessions and topics under this KIA typically include: innovations in pathway programs; research papers with longitudinal data tracking former pathway students; contemporary solutions to the challenges associated with preparing students academically and culturally for the transition to higher level study; trends and developments in the pathway sector.

Policy and regulatory environment (P&RE)

This KIA specifically concerns government policies and regulations relating to international students and international education in general, including comprehensive internationalisation strategies. This includes local, state, national and international government initiatives and legislation, new directions, programs and resourcing.

Topics covered under this KIA typically include: good practice in compliance and related matters; standards and accountability including ASQA, TEQSA and ESOS; issues relating to monitoring, reporting and quality assurance; key policies and regulations; latest trends and developments in the policy and regulatory environment both in Australia and abroad; initiatives aimed at engaging policy makers and government in international education.

The Program Committee encourage proposals to focus on stimulating productive discussion around key policies and regulation.

Students (Stu)

This KIA is all about the students, their expectations and their experiences.

Sessions under this KIA typically cover: the student voice, support services, accommodation, health and safety, social inclusion and community engagement, sponsored students, transition to study, retention and course completion.

Of particular interest are proposals that are innovative and bring new information on this area, especially proposals based on research and/or case studies.

Transnational education (TNE)

This KIA focuses on program delivery via offshore campuses and/or partnerships or via distance or online learning.

Sessions under this KIA typically cover: trends and innovations in TNE strategy, policy and practice – including compliance with Australian and host country legal requirements; bi-and multi-lateral partnerships, including public/private partnerships; good practice case studies; new and emerging forms of TNE; TNE enrolment trends, practice case studies; new markets, services and delivery modes; contemporary solutions to traditional TNE challenges; role of technology in TNE.